In researching libraries who use blogs, the idea of having something to blog about has come up again and again. Librarians are often eager to embrace and implement new technology, but sometimes they do so before they've really thought through the appropriateness of the program etc. Blogs are particularly attractive because they're often so easy to implement and use. But they're also so easy to forget about or to neglect. Updating a blog means that you have to find both the time to write and something worth writing about. My own struggles with blogging is a clear demonstration of that tension. The best ideas typically show up when I'm deep in coursework (though happily they tend to find a home on a class message board). When I'm suddenly free, it's all apologies and banalities. For an individual this might be forgivable, but for an institution it's much harder to pass off. An ALA TechSource report on Web 2.0 offers some excellent best practices for either choosing to blog and what to do once that decision has been made. While I am all for bringing libraries more into the web, I do balk at implementing for the sake of implementing. If it will truly add value, go right ahead. If not, find something else that works.
6 months ago